Scheels vs Bass Pro

When it comes to outdoor retail, Scheels and Bass Pro are two major players that have established themselves as leaders in the industry. With a wide range of products catering to outdoor enthusiasts, both retailers offer a diverse selection of outdoor gear, apparel, and equipment. In this comprehensive comparison, we will delve into the various aspects of Scheelsand Bass Pro, exploring their product offerings, customer service, store experience, and online presence. Join us as we analyze the differences and similarities between these outdoor retail giants.

Company Background and Legacy

Scheels and Bass Pro have built a rich legacy in the outdoor retail industry, providing customers with quality products and exceptional service. Let’s explore the background and legacy of each company:


Scheels, founded in 1902, has a long-standing history of catering to outdoor enthusiasts. What began as a small hardware store has evolved into a retail empire with over 30 stores across the United States. Scheels is known for its extensive selection of sporting goods, outdoor gear, clothing, footwear, and home and garden products. They have built a reputation for exceptional customer service and a commitment to providing quality products for outdoor activities and sports.

Bass Pro

Bass Pro, founded in 1972, has become synonymous with outdoor recreation and has grown into one of the largest outdoor retailers in the world. With its flagship stores, such as the iconic Bass Pro Shops Outdoor World in Springfield, Missouri, the company offers a vast array of products for fishing, hunting, camping, boating, and other outdoor pursuits. Bass Pro is known for its immersive store experiences, featuring large aquariums, wildlife exhibits, and outdoor-themed decorations that create a unique shopping environment.

Product Selection and Variety

Scheels vs Bass Pro

When comparing the product selection and variety offered by Scheels and Bass Pro, it becomes evident that both retailers excel in providing a wide range of options for outdoor enthusiasts. Let’s delve deeper into the details:

Outdoor Gear and Equipment:

Scheelsand Bass Pro are known for their extensive inventory of outdoor gear and equipment. Whether you’re an avid angler, a passionate hunter, or a camping enthusiast, you’ll find a diverse array of products to suit your needs. Fishing enthusiasts can browse through a comprehensive selection of fishing rods, reels, tackle, and accessories. 

Hunters can explore a range of firearms, ammunition, optics, hunting apparel, and gear. Campers and hikers can find tents, sleeping bags, backpacks, outdoor cooking equipment, and navigation tools.

Scheels often offers a wide variety of brands, catering to different price points and preferences. From industry-leading brands to niche manufacturers, customers have the opportunity to choose from an extensive selection. Bass Pro, on the other hand, places significant emphasis on their in-house brands such as RedHead and Tracker. These brands are known for their reliability and are often exclusive to Bass Pro stores.

Apparel and Footwear:

Scheels and Bass Pro understand the importance of proper outdoor apparel and footwear. Both retailers offer a diverse range of options to ensure customers are equipped with the right gear for their outdoor adventures.

Scheels typically carries an extensive selection of high-quality outdoor apparel brands, including renowned names in the industry. From moisture-wicking performance shirts and pants to insulating layers and waterproof outerwear, customers can find apparel suitable for a wide range of outdoor activities and weather conditions. Additionally, Scheels offers a comprehensive range of footwear, including hiking boots, running shoes, water shoes, and sandals, to keep customers comfortable and protected.

Bass Pro also provides a variety of outdoor apparel options, with a mix of in-house brands and popular manufacturers. Their apparel ranges from rugged and durable hunting clothing to casual outdoor lifestyle attire. Bass Pro’s footwear selection includes hunting boots, fishing shoes, and everyday outdoor footwear, ensuring customers can find suitable options for their outdoor pursuits.

Both retailers prioritize offering apparel and footwear that is functional, durable, and designed to withstand the demands of outdoor activities.

Accessories and Equipment:

In addition to gear and apparel, Scheels and Bass Pro offer a wide range of outdoor accessories and equipment to enhance the overall outdoor experience. These can include items such as backpacks, coolers, camping stoves, binoculars, navigation devices, and more.

Scheels provides a diverse assortment of outdoor accessories, catering to various needs and preferences. Whether you’re looking for camping essentials, outdoor cooking gear, or optics for wildlife observation, Scheels has you covered. Their selection includes products from reputable brands known for their quality and performance.

Bass Pro’s range of accessories and equipment is equally extensive. Customers can find everything from camping gear and survival tools to boating accessories and fishing electronics. Bass Pro is particularly well-known for its selection of marine equipment and accessories, catering to boating and fishing enthusiasts.

Customer Service and Store Experience

Scheels vs Bass Pro

Exceptional customer service and an engaging in-store experience are key factors that set retailers apart. Let’s explore the customer service and store experience provided by Scheels and Bass Pro:

Customer Service:

Both Scheels and Bass Pro are known for their knowledgeable and friendly staff who possess a passion for the outdoors. They are often willing to provide expert advice and assistance to customers, whether it’s helping with product selection, answering questions, or offering recommendations based on specific needs. The emphasis on customer satisfaction is evident in the dedication of the staff at both retailers.

Store Experience:

Scheels and Bass Pro offer unique and immersive store experiences that go beyond the traditional retail environment. Bass Pro’s flagship stores, in particular, are renowned for their elaborate indoor wildlife exhibits, large aquariums, and thematic decor. Scheels stores often feature interactive displays, sports simulators, and other engaging elements that enhance the overall shopping experience.

Online Presence and E-commerce:

In today’s digital age, an effective online presence and seamless e-commerce platform are crucial for retailers. Let’s compare the online presence of Scheels and Bass Pro:

Website and Online Shopping Experience:

Both Scheels and Bass Pro have user-friendly websites that allow customers to browse and purchase products online. Their websites are designed to provide detailed product information, customer reviews, and easy-to-navigate interfaces. Scheels’ website offers a clean and organized layout, while Bass Pro’s website emphasizes outdoor lifestyle and features interactive elements.

Online Order Fulfillment and Delivery:

Scheels and Bass Pro provide reliable online order fulfillment and offer various delivery options, including in-store pickup and home delivery. They prioritize efficient order processing and strive to ensure timely and secure delivery of customers’ purchases.


Scheels and Bass Pro are both formidable players in the outdoor retail industry, offering a wide range of products, exceptional customer service, immersive store experiences, and seamless online shopping platforms. While Scheels focuses on providing quality products and outstanding customer service, Bass Pro creates unique shopping environments that immerse customers in the outdoor lifestyle. Ultimately, the choice between Scheels and Bass Pro depends on individual preferences, location, and specific needs. Outdoor enthusiasts can confidently rely on either retailer to fulfill their gear and equipment requirements for their outdoor adventures.